← How does the algorithm see you?
▮ Algorithm Profile
🌀 The Doomscroller
You don't use the app. The app uses the time you forgot you had.
15.3% of people get this profile
est.
Estimated ad value
$2,521/yr
≈ $210/mo · the average US person is ~$1,327/yr
Your thumb has muscle memory the rest of you doesn't know about. You open the app to check one thing and resurface 40 minutes later in a parallel dimension, unsure how you got from a cooking video to a man explaining the collapse of empires. To the algorithm, you are gold: not because you buy much, but because you supply something more precious — time. Every extra minute you stay is another ad it can sell against your eyeballs. The feed has learned the exact emotional temperature that keeps you hooked, and it serves it to you with the cold precision of a casino. You think you're killing time. Time is being harvested.
How platforms label you
High Engagement / Time-on-App
Ad revenue scales with attention. The longer you stay, the more ad slots you fill, so the feed is tuned to maximize your minutes, not your happiness.
Emotionally Reactive
Content that makes you angry, anxious, or outraged keeps you scrolling — and the ranking model has quietly figured out which of those buttons are yours.
The realityRecommendation feeds are optimized for 'engagement,' not wellbeing — and the content that maximizes engagement is often the content that makes you feel worst.
Take back some controlMove the app off your home screen and into a folder on the last page. The two extra seconds of friction break the autopilot tap that starts 80% of doomscroll sessions.
Why your feed is built to keep you scrolling
Ad revenue rises with attention, so recommendation systems are optimized for 'engagement' — time on app, sessions per day, dwell on each post. The unsettling part is that the content which maximizes engagement is often the content that makes you feel anxious or outraged.
Is this you? Find out for sure —
For education and entertainment only. The "ad value" figure is a rough, illustrative estimate built from public industry averages (e.g. US per-capita digital ad spend), not a calculation of your real data or a price anyone is paying for you. The personality types describe general patterns in how online platforms profile behavior — they are not a measurement of you specifically, financial advice, or a privacy audit. Provided as-is.