← How does the algorithm see you?
▮ Algorithm Profile
👻 The Ghost
You've turned off so much tracking the algorithm files you under 'unknown'.
18.0% of people get this profile
est.
Estimated ad value
$464/yr
≈ $39/mo · the average US person is ~$1,327/yr
You are the algorithm's white whale — and not in a good way for them. You reject the cookies. You said no to ad personalization. Your location is off, your ad ID is reset, and half your accounts run through an email address that's just a wall of random letters. To the ad-targeting machine, you're a blurry silhouette through frosted glass: clearly a person, clearly worth money, but maddeningly hard to aim at. So you get the dregs — the generic, untargeted, slightly desperate ads for car insurance and 'one weird trick.' You've made yourself cheap on purpose. The machine respects that. It just can't monetize it.
How platforms label you
Limited Profile / Opted Out
With tracking restricted, advertisers can't build a confident picture of you, so they bid less to show you anything. Your data scarcity is your shield.
Contextual Targeting Only
Instead of 'who you are,' advertisers can only target 'what page you're on right now' — far less valuable, which is exactly why your ads feel so random.
The realityPrivacy opt-outs measurably lower the price advertisers will pay to reach you — which is the entire reason platforms make those settings so hard to find.
Take back some controlYou're already doing great. The one gap most ghosts miss: your smart TV. Connected-TV is now a huge ad channel — dig into your TV's settings and turn off 'ACR' (Automatic Content Recognition).
How opting out actually lowers your 'price'
When you reject tracking, advertisers lose the signals they use to target you confidently, so the amount they'll bid to reach you drops. Privacy isn't just principle — it has a measurable effect on how the ad auction values your attention.
Is this you? Find out for sure —
For education and entertainment only. The "ad value" figure is a rough, illustrative estimate built from public industry averages (e.g. US per-capita digital ad spend), not a calculation of your real data or a price anyone is paying for you. The personality types describe general patterns in how online platforms profile behavior — they are not a measurement of you specifically, financial advice, or a privacy audit. Provided as-is.